Art Director/Designer

I’m a humble, canderous and self-aware, digital crafter-maker, polymath and creative thinker. Currently hands-on Art Director/Designer at Waste Creative, former Creative Designer at Splash Worldwide and Designer at BBH London. I work in content, brand and digital. My experience is underpinned from working in both creative and creative production agencies. Accruing recommendations as an attentive, multi-disciplinary, collaborator.

Top-tier clients I have enjoyed working for include: Nike, Adidas, Tesco, The National Lottery, London Fashion Week, Audi, Lexus, Suzuki, H&M, Virgin Media, Gordon’s Gin, KFC, Mentos, Heinz, Barclays Bank, Newell Brands, World of Tanks, Post Office, Barratt London, Treatwell, Supercell, Norwegian Airlines and many more…

My skills include: digital design, social media, digital advertising, creative, concepting, visual design, art direction, user interface, user experience, content creation, front-end development, animation, photography and illustration. Adobe Creative Suite CC, Sketch, InVision, HTML5, CSS3, Scss, jQuery, WordPress, Shopify, Greensock and DoubleClick.

In formal training I achieved a First-class honours (1st) in BA(Hons) Digital Communication Design, from design specialist school University for the Creative Arts. The course critically investigated the impact of digital culture on graphic design, from motion and film, to interface and interaction.

Ad of the WeekThe Drum (x2), Campaign Big Awards Finalist (x2), Campaign Live (x2), AdForumThe Guardian, The Metro, Creative Pool, Epsom Guardian, Sky Arts Stings Shortlist.

+44 (0)7784 264288



Waste Creative
June 2017 – Present
Senior Art Director/Designer

Splash Worldwide
Feb 2016 – June 2017
Creative Designer
Digital Designer/Developer

BBH London
Sep 2015 – Feb 2016

BBH London
Oct 2014 – Sep 2016
Digital Designer

M&C Saatchi
Mar 2014 – Sep 2014
Digital Designer/Developer

LA Code & Design
Nov 2013 – Mar 2014
Digital Designer/Developer

Jul 2013 – Nov 2013

.Cent Magazine
Jan 2012 – Mar 2012
Art Director


"Sam is one of those rare people that is a great talent and a fantastic person. I watched him quickly grow from being a wide-eyed enthusiastic new hire into a multi talented and very capable designer. His growth and desire to learn and develop his skills has been phenomenal. Constantly driven to learn more and always at the centre of whatever needs to get done. He's always been great to work with. A fantastic asset to any team, attention to details and a passionate, creative attitude to everything he works on."

Mar 2015

Simon Parmeggiani
Digital Creative Director
"Sam is a stellar talent in the making. He's young, hungry and thoughtful. Working mostly across BBH Live, our social content unit, Sam consistently delivered the goods. Stretching from digital design to art directing shoots, Sam threw himself at every challenge, but was also smart enough to seek good advice at the same time. Quietly witty and refreshingly conscientious, I think Sam has a terrific career ahead of him. Recommended."

May 2016

Adam Powers
Chief Experience Officer
"I thoroughly enjoyed working with Sam at BBH during the past 3 months. He is a willing and keen designer always working at his best and truly open to take in feedback. Sam impresses me not only for his design skills, but also because of his creative hunger and proactivity, being a real asset during ideation sessions and concept visualisation. I am sure he will develop his skills in design and art direction quickly, and I hope I will keep working with him on further projects in the future."

Apr 2015

Monica Presti
Digital Art Director
"Sam is one of the most talented designers I've had the pleasure of working with. His willingness to produce work of the highest quality was evident in every thing he produced. He was able to listen, learn and take any brief and create not only what was being asked of him but would often take the work to an even higher level. His attention to detail and keen eye for new trends and techniques ensured that Sam was always my 'go to' guy when I needed something done. I can only hope that I get to work with Sam again in the near future."

Oct 2015

Dimitri Karoullas
Social Creative Strategist, Content Manager
"Sam Whiffing joined .Cent in the role as a Artworker and because he showed skill and promise he was very quickly fulfilling the role of Art Directing. He showed initiative and enthusiasm in his approach and was great at coming to the table with ideas and solutions to creative problems. High skill-base from understanding navigation in layout to digital platforms means he is a great all round team member with a great future ahead of him."

Jul 2012

Jo Phillips
Creative Director